Nokia, the well known mobile handset manufacturer, came out on top at this year’s Mobile Retailer Awards held in London, winning the awards for Manufacturer of the Year and Business Handset of the Year.
The Mobile Retailer Awards is the UK mobile industries only retailer industry focused awards. As each year, the awards try to recompense the best companies, products and services from 14 categories covering manufacturers, operators, distributors and online retailers, as well as new categories for ‘Shop Idol’ and ‘Local Hero’.
Nokia was awarded this year with the title of manufacturer of the Year as a result of the strides it’s taken to enhance its unrivaled product range in the past 12 months. This included its launch of the Nokia NSeries sub-brand, its entrance into new territories through its music and youth platforms and development of its classic and ESeries handsets.
Nokia also received praise for its dedication to mobile trade professionals; including its Academy training program for dealers, which provides hands-on product training with yet-to-be-released handsets – described by the judging panel as “the finest independent training this industry offers.”
Nokia’s 6230i business phone was also awarded with the Business Handset of the Year award. The Nokia 6230i scooped the prize by offering a business focused product that not only providing functions business users look for – long battery life, ease of use, reliability and car kit compatibility – but also a desirable handset, in design and style.
Commenting on the win Mark Squires, Communications Director of Nokia UK, said: “Everyone at Nokia has worked very hard in the past 12 months to cement our position as the number one manufacturer and to produce a range of handsets which not only appeal across the board, but provide outstanding usability and innovative features. It’s great to receive recognition for this hard work – especially when it originates from our colleagues in the mobile retail industry.”