Nintendo of America has asked the U.S. Trade Representative to encourage specific governments around the world to take a more aggressive stance to combat piracy of Nintendo video games and systems.
Nintendo filed its comments under a “Special 301” process, in which the U.S. Trade Representative solicits input from the public to underscore specific areas of concern.
While China remains the primary source of manufacturing pirated Nintendo DS and Wii games, Korea has emerged as the leader in distributing illegal game files via the Internet. Despite aggressive anti-piracy actions taken by Nintendo, Brazil and Mexico remain saturated with counterfeit Nintendo software. Meanwhile, Paraguay and Hong Kong continue to serve as major transshipment points for global distribution of illegal goods.
“The unprecedented momentum enjoyed by Nintendo DS and Wii makes Nintendo an attractive target for counterfeiters,” said Jodi Daugherty, Nintendo of America’s senior director of anti-piracy. “We estimate that in 2007, Nintendo, together with its publishers and developers, suffered nearly $975 million USD worldwide in lost sales as a result of piracy. Nintendo will continue to work with governments around the world to aggressively curtail this illegal activity.”
Nintendo recommends stronger laws in all countries against the circumvention of technological security measures. Video game pirates have developed DS game-copying devices and modification chips to target the security found in Nintendo’s hardware systems and allow the play of counterfeit software or games illegally downloaded via the Internet.