The NetApp Hong Kong office will offer regional headquarters’ functions to NetApp offices, distribution, channel and systems integrator partners in Asia Pacific, including Australia, Greater China, India, Japan, New Zealand, South Korea and Southeast Asia.

“Asia Pacific is an important market for us, representing between 12% and 14% of our revenues in any quarter,” explained Charlie Trentacosti, vice president and general manager for Asia Pacific at Network Appliance. “In line with the significant opportunities available, our investments here have expanded over the last year and we now have a direct presence in most countries in Asia Pacific. The new regional headquarters in Hong Kong reflect our strong commitment to our customers and partners in this region. We want to continue providing them with simple solutions to complex business problems. We are confident we can help our customers and potential customers take advantage of the enormous growth expected in this region.”

Mike Rowse, Director-General of Investment Promotion at Invest Hong Kong, warmly welcomed Network Appliance’s decision to use Hong Kong as its Asia Pacific headquarters. He said, “We are delighted that Network Appliance has chosen to expand its business in the region through a base here. The company’s confidence and commitment to long-term development in Hong Kong will certainly help enrich our IT industry and enhance our overall competitiveness.”

Network Appliance currently employs over 400 staff in Asia Pacific who have been benefiting customers across diverse industry sectors with the ease and reliability of NetApp solutions for the past nine years. NetApp Asia Pacific customers include Air New Zealand, China Everbright Bank, JP Morgan, Reliance Industries, Samsung, South China Morning Post, and Telstra.